Amplemarket: 13 Updates in June 2026, and What They Mean for Sales Teams

The 4 updates that matter most

1. Create workflows in natural language

This is the most impactful feature in this release. You describe the workflow you want in plain English, and the AI builds it. The result opens in the standard editor so you can review, adjust, and launch when ready.

In practice: instead of spending 30 minutes configuring a conditional workflow (if the lead opens 3 times, then call + follow-up email + Slack notification), you describe it in one sentence and the AI handles the rest. It is also an asset for teams migrating from another tool, since the AI surfaces available capabilities before generating.

Our take: this is the kind of feature that seems gimmicky on paper but changes daily life for sales ops. The majority of time spent on a sequencing tool goes into configuring workflows, not into prospecting itself.

2. Enriched Chrome extension: notes, tasks, and filters

The Amplemarket Chrome extension now handles more tasks without leaving the current page:

• Notes: create and edit notes directly in the extension
• Tasks: create from the action bar, execute from the activity feed
• Activity filters: filter the activity feed without opening the main app

For a rep who spends their day between LinkedIn and Gmail, not having to switch to the Amplemarket app for every note or task is a measurable time savings.

3. Expanded MCP: Unibox, personas, lead management

Amplemarket's MCP (Model Context Protocol) allows external AI agents to interact with the platform. The new capabilities added in June 2026:

• Unibox triage: agents can read and sort email and LinkedIn threads, with filters by status, sequence, user, or date range
• Personas: use existing Amplemarket personas directly in MCP searches
• Lead management: update lead data, remove a lead from a sequence, inspect enrollment status
• Slack integration: full automation with notifications

This is a strong signal about Amplemarket's direction: the platform is becoming a hub orchestrated by AI agents, not a tool you operate manually.

4. Fathom and Attention integration: call context

Meeting enrichments from Fathom and Attention now flow into the Amplemarket activity feed. You connect via API key, and call summaries appear directly in the account view.

The real value: Amplemarket's Account Insights now incorporate what was actually said during calls, not just CRM data. For a rep preparing a follow-up, having the context of the last conversation without re-listening to the recording is invaluable.

The other 9 updates (quick summary)

Duo sequences regenerable with feedback: you can ask the AI to rewrite an entire sequence with custom instructions ("be less formal", "lead with mutual connections"). The feedback persists and you can revert to the original.

Templates and dynamic fields in Gmail: insert a template in one click from the Gmail compose window, dynamic fields resolve inline, unresolved fields are highlighted.

Remove a contact from all sequences in one click: a disposition action removes the contact from all active sequences simultaneously. Works for sequenced calls, ad-hoc, and inbound (including Nooks and Orum).

Automatic bad number flagging: logging a "Wrong Number" disposition automatically flags the number across all dialers (native, Salesforce, HubSpot, public API).

Multi-number selection for WhatsApp, iMessage, and SMS: when a lead has multiple numbers, you choose which one to use. The deep link reflects the selection.

Nooks improvements: sync status visibility, tasks without numbers auto-expire, Amplemarket extension integrated in Nooks, rate-limiting to avoid CRM API limits.

Email templates in the UTV editor: browse and insert templates directly in the UTV composer with preview.

"Added to Live Sequence" trigger: a new workflow trigger that fires when a lead enters a live sequence (before the first stage). Useful for updating the CRM or moving the lead into a view.

Expandable person details in the Searcher: clicking a contact opens an inline drawer with all details, matching the existing behavior for companies.

What we think

Amplemarket continues to widen the gap with traditional sequencing tools. The direction is clear: the AI agent as the primary interface, natural language workflows, and MCP as the orchestration backbone. For structured B2B sales teams (5+ SDRs), this is one of the most advanced platforms on the market.

The issue remains the same as before these updates: the price. At $600/month minimum (annual commitment), Amplemarket remains out of reach for the majority of small businesses. For teams that can afford it, these 13 updates strengthen an already solid tool. For everyone else, our full Amplemarket review details the cheaper alternatives that cover 80% of the need.

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